Bronx Borough President, Carrion felt the theater needed a little "face lift" on the outside. From years of the theater just sitting there, parts of the building became covered with a lot of grafitti. Carrion was driving by the historic theater one day and thought, "this is terrible!" so he asked Bronx Community Solutions to adopt the project. Our crew painted over a half block of graffiti covered walls, and while our crew was working, a representative from State Senator Jose Serrano Jr.'s office stopped by to have a look (as well as the local NYPD Community Affairs team).
Located right in the bustling Fordham Road shopping district, the Paradise is a highly visible symbol that the "Bronx is rising" as a social, cultural and economic center.